

Per Högberg, Founder & Partner
“Creating effective pricing strategies can make all of the difference for a company. We help our clients succeed with their pricing — thereby increasing profits and market share.”
Per’s area of expertise is in conceptualizing creative approaches to pricing strategies. He works with senior level managers at many of PriceGain’s major clients to develop new ways of implementing effective pricing strategies. Per primarily focuses on identifying measurable returns for changes in a company’s pricing.
Per is a frequent and appreciated speaker at management meetings, group events, private equity summits, universities, business schools and industry forums. Before starting PriceGain in 2003, Per worked for Nokia for three years and prior to that for Hewlett-Packard for ten years. Per has an extensive international experience and has worked out of Stockholm, Geneva, London, San Francisco and Helsinki. Per holds a Master of Science degree in Industrial Engineering and Management from the University of Linköping, Sweden. He completed his graduate thesis at Hewlett-Packard’s corporate headquarters in Palo Alto, California